Branding
June 4, 2025
5 min
Head of Growth
In today's competitive digital marketplace, powerful brand design isn't just nice to have—it's essential for ecommerce growth and success. At Atla* Design, we specialize in creating distinctive, conversion-focused ecommerce brands through exceptional design that drives customer loyalty and sustainable growth for online businesses.
Why Choose Atla* Design as Your Ecommerce Branding Agency?
Branding isn't a one-time project; it's a continuous journey of building meaningful connections and creating authentic experiences, day in and day out. Our multidisciplinary design team blends creativity and data-driven strategies to craft ecommerce brands that truly resonate in the digital space.
By diving deep into market insights and consumer lifestyles, we design ecommerce brands that not only stand out visually but create lasting connections with your target audience and improve your ecommerce sales through enhanced online visibility and brand awareness.
Our Ecommerce Design Services
Brand Strategy & Identity Design
Competitor Analysis & Visual Positioning: Identify your unique aesthetic in the ecommerce landscape
Brand Architecture: Create cohesive visual systems for your product lines and new product launches
Logo Design & Visual Identity: Develop distinctive brand marks optimized for digital platforms
Brand Guidelines: Comprehensive documentation ensuring consistent implementation
Ecommerce Website Design
User Experience (UX) Design: Create intuitive shopping experiences that convert
Website Design: Custom designs for Shopify, WooCommerce, and other ecommerce platforms
Product Page Design: Craft compelling layouts that showcase products effectively
Mobile-First Design: Ensure beautiful, functional experiences across all devices
Visual Content Creation
Product Photography Direction: Establish visual guidelines that elevate your merchandise
Content Creation: Design templates for ongoing social media marketing materials
Email Marketing Design: Create branded email campaign templates that drive sales
Digital Advertising Design: Develop cohesive visual frameworks for marketing campaigns
We also develop assets for content marketing campaigns, influencer marketing partnerships, and SMS promotions, aligning each with your broader content strategy and conversion goals. Our designs support CRO by focusing on visual storytelling that converts at every stage of the customer journey.
Packaging Design
Unboxing Experience Design: Create memorable first impressions with custom packaging
Product Packaging: Design solutions that stand out on shelves and in digital images
Shipping Materials: Extend your brand presence through thoughtfully designed shipping elements
Sustainability Focus: Incorporate eco-friendly design solutions where possible
Marketing Asset Design
Social Media Visual Systems: Cohesive designs for Instagram, TikTok, and Meta
Amazon & Marketplace Assets: Optimized imagery for third-party selling platforms
Sales Funnel Visuals: Strategic design for each stage of customer acquisition
Paid Search Creative: Distinctive ads that capture attention and drive clicks
We also support performance marketing with designs tailored por PPC campaigns, including Google Ads, paid social, and other high-impact marketing channels. Our visual assets are crafted to maximize ROAS and drive measurable outcomes in pay-per-clicl environments.
Our Ecommerce Design Process

Our full-service ecommerce branding approach integrates every design touchpoint — from brand strategy and website design to packaging and digital marketing assets — into one cohesive system.
1. Discovery & Brand Audit
We begin with a comprehensive assessment of your current visual identity, website design, and market position. Our designers analyze your competitors' visual strategies and identify opportunities where your brand design can stand out in the ecommerce space.
2. Strategy & Concept Development
Based on research insights, we develop a strategic creative brief and initial design concepts that align with your business goals. We explore multiple creative directions to find the perfect visual expression for your ecommerce brand.
3. Design Execution
Our design team brings your ecommerce brand to life through meticulous craftsmanship. We create comprehensive design systems spanning your website, product pages, packaging, and marketing materials—ensuring beauty and functionality across all touchpoints.
4. Implementation Support
We provide detailed design guidelines and technical specifications to ensure flawless implementation of your new brand design across your ecommerce website, Shopify store, or other digital platforms. Our team works closely with developers to maintain design integrity.
5. Optimization & Refinement
Design is never "done." We offer continued design support to refine user experience, conduct A/B testing on key pages, and evolve your visual identity as your ecommerce business grows and design trends evolve.
Client Success Stories & Case Studies
Our portfolio includes successful ecommerce brands across various industries. Each case study in our track record demonstrates significant improvements in key metrics through strategic design:
Increased conversion rates through improved website design and user experience
Higher average order values through enhanced product presentation
Boosted brand visibility through distinctive visual identity systems
Improved organic traffic through search engine optimized web design
We integrate ecommerce SEO and search engine optimization best practices into every website design, using advanced SEO strategies and on-page SEO services to improve your product rankings and overall site performance.
Enhanced customer loyalty through cohesive brand experiences
Our Team & Philosophy
Our core team of experienced designers is multidisciplinary, backed by a global network of specialists in ecommerce experiences. We are flexible with a forward-thinking approach, advising and collaborating with clients from startups to established online retail businesses who view design as central to their business success.
We understand that ecommerce operates at the intersection of brand building and functionality—our design approach balances both for maximum impact, taking your business to the next level with a proven track record of design excellence.
Let's explore how strategic branding can drive your growth. Schedule a free brand discovery